Rather than have you take our word for it, we think it is important that our clients learn how to use the tools provided by the platforms that businesses rely on, so clients get an objective and accurate view of their online performance. Reference this list to learn how to measure the growth and success of your business's web presence.
Statcounter
We use Statcounter to collect website usage statistics. You can see detailed information about the traffic to your website that can help us identify opportunities for improvement, as well as track the sucess of recent changes or additions.
Social Networks
Meta
For us to view your Facebook and Instagram Insights you must accept our agency access request that we send to your Facebook page. You can find the request and confirmation section in the Roles and Permissions area of your page settings. If you would like us to manage your Facebook and don't see our agency request, let us know and we'll send one.
Instagram Mobile App
Pinterest doesn't yet offer tools to facilitate page managers or collaboration tools. Sharing your analytics will require you to share your sign in information.
Twitter allows you to add managers to your profiles. Please contact us and we will provide you with the information to add us as managers.
Search Engines & Business Listings
Please be sure that we have your Microsoft live, Hotmail, or an Outlook email address, as well as a Google email address (Gmail) so that we can add you to our dashboards for Google Search Console and Bing Webmaster Tools. If you are familiar with how to verify ownership of your assets and want to add us to your dashboards, please contact us and we will supply you with the information to do so.
Google provides a few things that we depend on to get your business found, Business Profiles and their search engine. There are some overlapping metrics but there are different ways and places to check if you want to have a full picture of your performance on Google.
Bing
Bing provides a few things that we depend on to get your business found, Business Profiles and their search engine. There are some overlapping metrics but there are different ways and places to check if you want to have a full picture of your performance on Bing.
Yelp
Yelp has a limited but developing set of collaboration tools. Please contact us for the latest information on how we are helping manage profiles on this platform.